Viktor Hertz Created Honest Famous Logos With a Twist and They’re Hard Hitting AF

We’ve never looked at what would happen if companies created honest logos.

Viktor Hertz, a freelance Graphic Designer from Sweden, finally did it – he turned well known logos into “Honest Logos”.

“An idea for a series with honest logos, revealing the actual content of the company, what they really should be called. Some are cheap, some might be a bit funny, some will maybe be brilliant. I don’t know.” says the artist.

Websites: flickr | twitter

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